Who Is Kobi?
We’re the brand that keeps kids feeling fresh, empowered, and ready-to-go. With Kobi, everyday hygiene becomes something fun, easy, and totally kid-approved. Built for sensitive skin and wild schedules, Kobi is here to cheer kids on as they grow and move — and help them smell great while doing it.
In short, Kobi makes better personal care products for kids (both boys and girls). Our products are designed specifically for the more sensitive skin that young people have, using natural and gentle ingredients that won’t cause them discomfort as they’re developing their hygiene routines. We’re currently focused on offering deodorant products, with plans to bring our safer-for-kids ethos to other personal care categories in the future.
It All Started with a Stinky Kid
In early 2020, the 9-year-old daughter of a friend of our founder (Siôn Owen) suddenly came home from school one day with bad B.O. When nothing could be found on store shelves for her age group, Siôn set out to create a deodorant that was gentle on sensitive skin, but strong enough to handle the smells of an active kid lifestyle. Sixty product iterations later, Kobi’s roll-on deodorant was born. Today, our kid-friendly deodorant products are helping families all over North America fight the dreaded funk while maintaining peace of mind.
Our Vision
To empower kids to move through life with independence.
Our Mission
To make self-care fun and approachable for kids.
Our Promise
To deliver safe, high-performance daily hygiene products that actually work — and that kids actually want to use.
Our Mantra
"Let's get moving!"
Get In Touch
Got a question about Kobi, or need help with an order? Click below to reach out.



